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Exclusively Home / Southern Imperial: Two Very Different Businesses Two Very Different Goals (Case Study)

Posted by: Hanny Hindi on Aug 12, 2009 Leave a Comment

Stanley Valiulis manages search marketing for two very different businesses: Exclusively Home, an online, modern home retail site, and Southern Imperial, a fifty-year old business that provides fixtures to some of the largest brick-and-mortar retailers in the world, including Target and Walmart. His goal with Exclusively Home was to drive sales, and his goal with Southern Imperial was to build the brand’s reputation. To achieve those goals, he turned to Clickable, using Clickable Pro to manage accounts himself, and Clickable Assist for more help. In both cases, as Valiulis put it, “it paid off.”

Click here to read the full case study.



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