The Clickable Search Engine Marketing Blog

Clickable Pro is built to accommodate many different kinds of users: from search marketing professionals who spend their entire working day on pay per click campaigns, to marketing executives for whom managing SEM is one responsibility among many. If you fall into the second group, one of the challenges you face is how to track the performance of your campaigns while staying on top of your other responsibilities. One of the many simple tools that Clickable provides to help is daily email account updates.

Clickable email account updates give you a daily snapshot of all of your campaigns across all major search networks. They include performance data ― from impressions to clicks to conversions ― as well as a summary of the ActEngine(TM) recommendations generated for your campaigns.

To activate email account updates, simply go to the “Manage Email Updates” section of the “Settings” tab, and make sure that you’ve selected the radio button for “Receive Clickable daily email account update.” You’ll start receiving the email the very next day, and it won’t clog up your inbox: the emails are purely text based. And to make it easier to review performance on the go, they are formatted to work on all standard mobile devices.

As I wrote in an earlier Tool Tip, you can also receive updates on your performance with Clickable’s Firefox Widget. You can read that tool tip, as well as others in our series, by clicking on the “tool tip” tag in our blog. For help with this or any other tool tip please contact Clickable Support.

Next week, we’ll be expanding this series to include general search marketing best practices. Stay tuned!