The Clickable Search Engine Marketing Blog

Thank you everyone for joining us today for our live Webcast "The Basics of Social Media Advertising".

If you missed the live event, be sure to watch the recording.

You can also download the Webinar Power Point presentation.

With nearly half a billion combined users, MySpace and Facebook are the world’s largest Web sites. If you run ads on Google or MSN, chances are that many of your ad impressions are happening on those sites already. But, MySpace and Facebook also have their own proprietary, bid-based advertising platforms ― a significant new source of online revenues.

In this Webcast we covered:

• The basics of social media advertising’s costs and bidding procedures.
• What you need to know to make an informed decision about whether to advertise on social media networks.
• Strategies for “hyper-targeting” users on Facebook and MySpace.
• How to build effective ad creatives that will drive clicks from social media networks to your landing pages.
• Incorporating social media advertising into a larger social media strategy that includes Twitter feeds.

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