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Clickable’s Perspective and Commitments in 2009


Posted by: David S. Kidder on Jan 12, 2009

As we were closing the books on 2008 this past week, both literally and figuratively, my co-founder Munish Gandhi and I spent some time reflecting on the past year. We discussed the scope of Clickable’s offering today compared to our original intentions...


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Advertising 2.0: The Rise Of The Bionic Advertising Executive


Posted by: Max Kalehoff on Oct 01, 2008

Can machines beat humans at advertising? At Clickable, we’re passionate about the idea of empowering people with technology. Which is why we jumped all over an invitation to lead a discussion at O’Reilly’s Web 2.0 NYC conference , titled...


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Our LexisNexis Partnership


Posted by: David S. Kidder on Sep 09, 2008

When we started Clickable, we wanted to introduce simplicity to the online advertising segment that needed it most: small and midsize advertisers. It turned out the demand for simplicity is prevalent throughout an advertiser's lifecycle, from the...


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Pain Over Complexity Will Drive Advertising Innovation


Posted by: Max Kalehoff on Jul 01, 2008

I recently wrote the following essay for MediaPost -- probing the growing complexity facing online advertisers. We recognize the problem and try to make simplicity the core driver of everything we do. One of the most difficult tasks in life is to boil...


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