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What is the Optimal Ad Position on a Search Results Page?

Posted by: Ehren Reilly on Dec 04, 2008

Which position is the best placement on search results pages? The optimal ad placement (a.k.a., rank, position) is an aspect of search marketing that gets a lot of attention ― probably too much ― from novice search advertisers. Most people have clear...

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Tags: best practices, adwords, search advertising, guru, ppc, position

Free Webcast On How to Survive the Economic Meltdown & Succeed This Holiday Season

Posted by: Max Kalehoff on Nov 18, 2008

Hanny and Keith recently posted critical search marketing strategies for companies to succeed this holiday season. If you found those tips helpful, then you should definitely sign up for Keith's free Webcast, moderated by Kevin Newcomb, managing editor...

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Tags: best practices, search advertising, ppc, insights, holidays, recession, assist, search engine watch, keith hong, kevin newcomb

Poll: Most Popular Search Conferences

Posted by: Max Kalehoff on Sep 08, 2008

Last month we asked you: “Which conferences do you attend to learn about search?” The results of our informal poll (n=43) are in: 45% of total votes went to Search Engine Strategies; PubCon 32%; Search Marketing Expo 7%; ad:tech 7%; MediaPost...