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Do you calculate a revenue attribution window for your conversions? Take our newest poll and see how other marketers have responded. We will publish the results in our April newsletter.
We recently asked customers and prospects: "By default, Google activates your keyword campaigns across both its search and mobile networks. Have you disabled the mobile option?" Out of 19 respondents, 42% had disabled the mobile option, 32% wanted their campaigns to run on Google's mobile...
By default, Google activates your keyword campaigns against both its search and mobile networks. Have you disabled the mobile option? Take our newest poll and see how other marketers have responded. We will publish the results in our March newsletter.
We recently asked a sample of customers and readers: "Does your company have a branded Facebook or Twitter page?" Among 18 respondents, 50% had branded pages on Facebook and Twitter; 28% had just a branded Facebook page; 17% had neither; 6% only had a branded Twitter page. Branded pages on...
We recently asked a sample of customers and readers: " Has your company ever advertised on social networks like Facebook, MySpace or others? " Among 19 respondents, 63% said yes, while 37% said no. Some social networks offer advertisers a huge audience and unparalleled targeting capabilities...
Has your company ever advertised on social networks like Facebook, MySpace or others? Take our newest poll and see how other marketers have responded. We will publish the results in our December newsletter.
We recently asked a sample of customers and readers: “Which social networks are most important to your business?” Although Facebook is the largest social network with fan pages, applications, and even a pay-per-click advertising program, Twitter is not far behind in the hearts of marketers...
Take our new customer poll. "Which social network is most important to your business?" and see how others responded. We'll publish the results in early November.
We recently asked the Clickable community, including marketers, agencies, newsletter subscribers and Blog readers: “Are you interested in attribution models to optimize your investment in online advertising?” Among 183 respondents, 46% say they have an attribution model and an additional...
Take our new poll and see how others respond. We’ll report results early to mid August.
The reason Clickable exists is to help businesses find the simplest path to profitability with online advertising. With simplicity in our DNA, we decided recently to ask some of our customers and readers of this blog: “What aspect of search-advertising campaign management do you find most tedious...
Recessions are tough, and they can drive business investment to a standstill. But according to our most recent poll, search marketing is bucking the trend. We recently asked the Clickable community, including small and midsize marketers, agencies, newsletter subscribers and blog readers: “How do...
In October, we polled Clickable customers, newsletter subscribers and blog readers: “Which of the following types of online advertising do you use, or plan to use in the next 12 months?” The results of our unscientific poll are in, and search is number-one! That resonates with our readership...
In September, we polled Clickable customers and readers: “Who manages your company's search and pay-per-click advertising campaigns?” The results of our unscientific poll are in: 70% in-house specialist; 18% freelance consultant; 6% agency and 6% nobody. That resonates with our customer...
Last month we asked you: “Which conferences do you attend to learn about search?” The results of our informal poll (n=43) are in: 45% of total votes went to Search Engine Strategies; PubCon 32%; Search Marketing Expo 7%; ad:tech 7%; MediaPost OMMA 3%; Online Marketing Summit 3%; and none...