Welcome to Clickable’s Webcast series. Here you can register for a featured free monthly
Webcast, where we offer you insights to succeed in PPC marketing.
Featured
Web Analytics You Should Know
Tuesday, January 26
1:00pm EDT / 10:00am PDT
Speaker: Ben Seslija, Senior Director, Acquisition and Analytics
Cost Per Conversion, Quality Score, Return on Ad Spend, Cost Per Click (CPC), Cost Per Thousand
Impressions (CPM) – the variety of search marketing metrics can quickly become overwhelming. In
this Webinar, Ben Seslija, Clickable’s Senior Director of Acquisition and Analytics, will explain which
metrics you need to track, and precisely how they relate to your business.
What You’ll Learn:
Our purpose is to help businesses survive and thrive by simplifying online advertising success. In this
session, we’ll cover:
- How to determine the key metrics you’ll use for daily optimization
- How to track friction points and assign costs to each stage of your sales funnel
- How to save time with automated tools that can help you diagnose your top risks and opportunities
THIS EVENT IS SOLD OUT. PLEASE CHECK BACK SOON FOR OUR NEXT EVENT.
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Upcoming Webcast:
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Finding Profitable Keywords and Site Placements
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