In the spring of 2008, Clickable assembled some of the world’s most talented online advertising experts to survey the Web and find opportunities to introduce clarity. After a year of engaging with the search-marketing community, we’sre delighted to present the 2009 Clickable Guru’s Guide to Better Search Engine Marketing.
Everybody from search marketing experts to marketers learning about pay per click for the first time will find something valuable and enlightening in Clickable’s Guru Guide. If search and PPC are important to your business,you can’t skip this book.
SARA HOLOBEK Consultant, Columnist and President of SEMPO
Tuck this into your bag for your next short flight – it’s the best way you can spend two hours, getting creative ideas for search marketing campaigns in a non-textbook narrative style. It’s informal but packed with goodness. I guarantee you’ll learn at least three new things! Clickable’s Guru Guide to Better Search Marketing is a great complement to their products, but the lessons are also accessible and useful for any marketer.”
DANA TODD CMO, Newsforce and former Chairperson of SEMPO