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Clickable's ActEngine analyzes your campaign and
automatically generates recommendations based on your greatest
risks and opportunities. By acting on these recommendations with
one-click wizards you can easily improve campaign
performance. Actions enable you to groom your
campaign performance daily, without spending a lot of time
analyzing data. Alerts bring both positive and negative campaign
performance trends to your attention.
While many of the recommendations generated by Clickable's
ActEngine involve best practices that can improve any search
marketing campaign, our most precise actions and alerts are
customized to your business goals. In order to generate these
recommendations, we need to learn more about the strategy behind
each of your accounts. You can give us this information by using
the "Set Goal Values" wizard in the "Manage Account" section of the
Manage tab. For more information on that wizard, click here .
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